Do you know why we named our very first brand DrinKup?A lot of people know that drink up means it’s time to drink more, sort of like saying “cheers!” We want people to drink water evenly throughout the day without having to think too much. Have I drank enough water? Is my water stale? When was the last time I had a sip? With DrinKup, you don’t have to worry about all these questions, simply just drink when it reminds you!
And, do you know how to pronounce DrinKup? It’s “Drin-Kup” not drink up, that’s because we wanted to show that DrinKup not only reminds you when it’s time to drink water, but it’s also a cup for water! Get it?
Concept of DrinKupDuring the development of DrinKup, our team realized that people, due to their busy work environments and schedules, often neglect to stay hydrated. But proper hydration is important to living a healthier life and many people take that for granted.
People generally know how much they should be drinking based off of articles they’ve read or things they’ve learned from doctors or friends. But what they typically don’t know is that, even if you drink a lot of water, if you are not consistently drinking throughout the day, you may end up dehydrated.
This is where we came up with the concept of DrinKup, a beautifully designed smart bottle that you can bring anywhere. We wanted an effortless product that could help you keep track of your water intake, remind you to get hydrated, and provide you with information to optimize your hydration needs. All you need to do is fill it up and bring it with you.
- June 20, 2018
- DrinKup Team